Yahoo | Live Nation
design, social & digital content
role: project & account management
We worked with Yahoo, Live Nation, band managers, and even the artists themselves to create and deliver unique promotional content daily for Yahoo’s live streaming platform for concerts.
Our primary challenge was how to develop, QA, and deliver sometimes hundreds of social and digital assets on a daily basis. All the nuts and bolts of this beast had to be perfectly in place so that we could turn on a dime while keeping the creative fresh.
Our team of designers and production artists created unique content for Yahoo's ad network, Live Nation, Vevo, Spotify, the Apple Store, Facebook, Twitter, Tumblr, and Instagram every day.